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This is Nine

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Who is Nine?

You might start your morning reading The Sydney Morning Herald, catch the 6pm news on Channel 9, stream the Olympics and Paralympics on 9Now, or binge-watch your favourite show with Stan. Behind all these touchpoints is one integrated platform: Nine.

Our iconic brands span across free-to-air television, free and premium paid streaming, publishing, digital audio, and digital outdoor and retail media. We bring people together, celebrate the big moments, and capture the everyday ones.

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Our History

Nine assets across publishing, streaming and broadcast and outdoor have played a critical role in the history of Australian storytelling.

The Sydney Morning Herald is Australia’s oldest continuously published newspaper. We broadcast Australia’s first live television program in 1956. Since then, technology has evolved and we have continued to be driven by innovation. We continue to reach Australians where they are through our diverse assets. In 2015, we launched Stan, the only Australian-owned subscription-based streaming service. In 2018, Nine joined forces with Fairfax Media, bringing the country's most iconic newsrooms under one roof. And with QMS coming onboard in 2026, we took our reach all the way from the sofa to the street.

For nearly two centuries, Nine’s assets have kept Australian’s connected. We’re continuing to drive innovation and reach Australian’s where they are through premium and trusted news, sport and entertainment.

Work that matters

For you, that scale and legacy means a huge career canvas. You get the backing, resources, and reach of an Australian media giant, paired with the genuine connection and support of a close-knit team. Working here gives you room to grow, move across iconic brands, and build a career with real impact.

Your work shapes national culture and connects millions of Australians every day. What you build and deliver has immediate, real-world impact. Whether you're writing the code behind a major live sports stream, developing tools that deliver breaking news, producing investigative journalism, or supporting the business functions that keep us moving forward, you are driving conversations that matter.

The problems you solve and the solutions you build bring Australians together - for the big national moments and the everyday rituals. It doesn’t get much more meaningful than that.

What drives us

While our portfolio of brands is wide and diverse, we operate with one clear direction.

Our Purpose, Vision, and Values guide how we work, make decisions, and collaborate across teams.

Our Purpose | Why we do what we do

We shape culture by sparking conversations, challenging perspectives, and entertaining our communities. We bring people together by celebrating the big occasions and connecting the everyday moments.

Australia belongs here.

This is a bold statement. It gives us stretch and challenges us on our next big moves - not just where we've been, but who we can and will be going forward.

Our purpose lives in every part of our business and reflects the work of our people right across our teams. From our corporate functions enabling the business and building solutions for customers, to our journalists sparking conversations and our storytellers entertaining our communities, every role plays a genuine part in connecting Australia.

Our Vision | Where we are going

Together, we’ll be the creators of consumer-first experiences that matter.

We work as one team to design seamless, personal, and meaningful connections for our audiences and commercial partners.

We get there by unlocking creativity in every role - not just in what we make, but in how we think, solve problems, and collaborate. When commitment becomes our habit and superpower, people see it, feel it, talk about it, and keep coming back for more.

Our Values | How we get there

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Walk the Talk

The courage to speak the truth, challenge with respect, and deliver on our word.

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Turn Over every Stone

Relentlessly pursue growth through curiosity, creativity and originality.

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Keep it Human

Lead with empathy, care, respect and accountability to build trust and connection.

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Move Forward as One

Aligned action creates smarter, faster, more meaningful impact.

This is Nine

Who is Nine?

Our History

Nine assets across publishing, streaming and broadcast and outdoor have played a critical role in the history of Australian storytelling.

Work that matters

What drives us

Our Purpose | Why we do what we do

Our Vision | Where we are going

Our Values | How we get there

Walk the Talk

Turn Over every Stone

Keep it Human

Move Forward as One

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